HomeMy WebLinkAbout2018-10-23 Euless Articles
A Neapolitan-pizza chain closes in
Fort Worth. But a Euless location is
about to open
BY ROBERT PHILPOT
rphilpot@star-telegram.com
October 11, 2018 10:42 AM
You won’t be able to get this “fast-bake” pizza (and numerous other specialty pizzas) at MidiCi The
Neapolitan Pizza Company’s Fort Worth location, which has closed, but you will be able to get it (and
them) at a Euless location that’s about to have its grand opening. Courtesy of MidiCi Pizza
RESTAURANTS
MidiCi The Neapolitan Pizza Company, a California-based fast-casual chain, opened its
first Tarrant County location in February in Fort Worth. The shop, at the LeftBank center
on West Seventh that also features Tom Thumb, Hopdoddy Burger Bar and other food
stops, came with a certain amount of fanfare. It closed the weekend of Oct. 6-7, with a
note from franchiseer Michael Crain that despite his and his wife Joanna’s best efforts,
they could not generate enough sales to maintain the business.
Bud Kennedy / #ReadLocal ✔@EatsBeat
The @myMidici pizza in Fort Worth, which got off to a haphazard start and consistently
suffered from service problems, has closed in LeftBank
6:18 PM - Oct 6, 2018
“[It] was a tough run,” Crain said in reply to a Star-Telegram email. “Still stings since on
paper all should have been great.” In a later phone interview, Crain said that they burned
through a lot of cash early, and that the restaurant was more expensive than they’d been
led to believe. And not enough people were coming in to balance things out.
“The numbers that we saw that they do in California, we never even got close to here,”
Crain says. “On paper it looked great, but here it just didn’t work.” MidiCi Fort Worth had
trouble finding a groove, but it wasn’t for lack of trying. Like Pizza Snob, Blaze Fast-Fire’d
Pizza and other fast-casual places, it had a build-your-own section, but also offered nearly
20 specialty pizza. The Fort Worth store was arranged to that you came in at the end of
the ingredient line and then had to make your way to the registers, where a computerized
ordering system led to some confusion. Early on, customers were getting their pizzas
before their appetizers and even occasionally dessert before their pizzas. Crain soon
changed the restaurant to table service, and offered specials on Mondays and
Wednesday to draw customers in. He brought in local chefs for events in which they
showed their own pizza skills. Although there had been complaints about service, my wife
and I ate there a couple of weeks before it closed and, whatever anyone else’s
experiences may have been, our server was excellent and the staff was welcoming.
But Crain acknowledges that service was a problem — as was staffing as a whole. As
Fort Worth’s number of restaurants has expanded, it’s been harder for a lot of
restaurateurs to hold on to staff who will go to other restaurants where they can make
more money.
“We had a lot of really great shining stars,” Crain says. “But then we had a lot of other
staff that seemed to move from place to place. When you talk about hourly workers,
they’re moving for 25 cents [an hour more] to somewhere else.” But there was more to it
than that for MidiCi Fort Worth; one manager left midway through construction, another
left citing a fatigue diagnosis before the restaurant opened, another lasted four days,
another lied about the amount of experience he had.
“We just never found anybody, to be honest, that loved the place as much as we did,”
Crain says. “And wanted to care for it as much as we did.” Social-media comments about
possible factors in the closing mentioned high rents, traffic and parking, the latter usually
not a big problem at LeftBank, where besides Hopdoddy there are locations of 85°C
Bakery Cafe, Nekter Juice Bar and liquid-nitrogen ice-cream shop Creamistry, with a
location of Colorado-based breakfast chain Snooze: An AM Eatery scheduled to
open before the end of October. One of the reasons parking is typically not a problem at
LeftBank is that the large lot separates Hopdoddy, easily visible from West Seventh, from
most of the other food places, which aren’t easily seen from West Seventh.
“There’s traffic flowing down that street,” Crain says, “but anecdotally, we would get, ‘We
didn’t know you were back there. I thought that because of the Tom Thumb being the only
grocery store in a two and a half-mile radius, we would have a lot of traffic through there,
but we just didn’t get that much.” The Tom Thumb does feel a little separated from the
rest of the development, not facing any of the restaurants directly. And the West Seventh
area is, of course, loaded with restaurants in a stretch that a little more than 10 years ago
was fairly sparse, so there are a lot of restaurants competing for business.
By coincidence, MidiCi’s Fort Worth closing came about a week before another franchisee
is opening a location at Euless’ Glade Parks (which is also home to a Hopdoddy Burger
Bar and multiple other restaurants — with more to come). The Euless MidiCi, which will
have its grand opening Saturday and Sunday, is at 1310 Chisholm Trail Suite 800. We’re
awaiting more info, but judging from photos on its Facebook page it will, like the Fort
Worth one, have a tree in the middle of the dining. room. It looks like a smaller tree,
though.
Thach Le, the owner-operator of the Euless location, says that it has a dog-friendly patio
as well as a nearby grassy area where children can play, making for a family-friendly
restaurant. He says that he has a background in fashion design and has traveled a lot,
including to Italy, and that he loves to cook Italian food.
The Euless location will open as an order-at-the counter fast-casual, but servers will bring
food out to customers and handle other details. It is possible that the pizza-before-salad
thing will happen early on — true Neapolitan pizza cooks quickly, and some of MidiCi’s
salads have 10 to 12 ingredients and take time to make — but Le says that he will be
watching to fix any problems with the ordering system.
For updates, visit https://www.mymidici.com or @MidiciEuless on Facebook. MidiCi also
has locations in Dallas’ West Village, with another one coming to Preston Hollow Village
as well as one coming to Addison.
NORTHEAST TARRANT
Euless gets its first liquor store
Total Wine & More opened Thursday in Euless. This location on South Hulen was the chain’s first
location in Fort Worth. File Star-Telegram
BY ELIZABETH CAMPBELL
liz@star-telegram.com
October 11, 2018 04:44 PM
Updated October 11, 2018 04:44 PM
EULESS
It didn’t take long for the first liquor store to open in Euless. Almost a year after voters
approved liquor stores in commercial areas, Total Wine & More opened Thursday
morning at 2501 Rio Grande Blvd. in the fast-growing Glade Parks development.
The 17,000-square foot store features a walk-in humidor and temperature-controlled wine
room for rare selections. In November, Euless voters approved allowing liquor stores by
a wide margin. In preparation, the City Council voted to allow zoning for liquor stores in
commercial areas.
Houston-based Spec’s Wines, Spirits, & Finer Foods is planning a store the River Walk
Development in the 900 block of East Harwood Road, near the homes in the Estates of
Bear Creek subdivision.
NORTHEAST TARRANT
This new ‘medical home’ in Northeast
Tarrant has a drive-through pharmacy,
dental clinic
The JPS Health Network built a new “medical home” in Euless to replace this outdated clinic in
Bedford. Paul Moseley pmoseley@star-telegram.com
BY ELIZABETH CAMPBELL
liz@star-telegram.com
October 12, 2018 01:25 PM
Updated October 12, 2018 11:03 PM
Senior citizens and others in Northeast Tarrant County who have difficulty traveling can
now to go one place for most of their health-care needs. Thanks to a newly opened JPS
health clinic. The JPS Medical Home Northeast Tarrant at 3200 W. Euless Blvd. opened
Thursday. The $12-million clinic provides primary care, women’s health, behavioral
health, optometry, laboratory, radiology and a drive-through pharmacy.
“Today is a day of accomplishment. This clinic is a prototype of what other clinics can
look like in Tarrant County,” said Robert Earley, the president and CEO of the JPS Health
Network. “This is all about keeping people healthy.” The clinic replaces the JPS Northeast
Health Center in Bedford, which was overcrowded. Patients waiting for prescriptions lined
up in hallways and those waiting for dental appointments often had to sit on the floor.
Best Pairs Skaters in the
World Are Training in Euless
The Russian team of Vladimir Morozov and Evgenia Tarasova is training
alongside the top U.S. team -- Ashley Cain and Timothy LeDuc
By Kristin Dickerson
Published at 5:02 PM CDT on Oct 16, 2018 | Updated at 6:51 PM CDT on Oct 16, 2018
Two-time Olympic Gold Medalist pairs skater Maxim Trankov discusses his transition from competitor to
coaching specialist.
The ice at the Dr Pepper StarCenter in Euless is world class. First to practice on it
Tuesday morning is a Russian pairs team, currently ranked number one in the world.
But Texans Ashley Cain and Timothy LeDuc, ranked number one in the U.S., are close
behind them and said practicing close to their rivals is helpful.
“Just to see them skating and training, and their process — it pushes us and it gives us
a target, basically, to aim for,” said LeDuc. “Like this is the top of the world, this is where
we’re going, so this is what we need to do to get there.”
“We want to be on that top step as well, but we know that we need to get their on our
own terms,” said Cain. “But it’s really nice to be pushed by them — especially going
into such a big competition.”
The Russian team, Vladimir Morozov and Evgenia Tarasova, has been training in
Texas for the past week. Coaches Peter and Darlene Cain are their hosts, they are
also the coaches of Cain (their daughter) and LeDuc. They’re all preparing for the 2018
Skate America competition in Everett, Washington this weekend. The Russian team of
coaches includes Maxim Trankov. He’s a two-time Olympic Gold medalist and a first-
time visitor to Texas.
“It’s like really, really authentic America,” Trankov said. “Because you can see the
cowboys and the beautiful animals, farm animals, and it’s like a really cool experience.”
Spending time in the U.S. before competing here helps the Russian skaters fine-tune,
while sharing practice ice with other elite skaters is bound to make each athlete better.
“So, it just kind of shows how everyone is working together now in this sport and I think
that that’s what’s going to push this sport forward — especially here in America,” Cain
said.
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Ashley and Timothy will also head to Moscow to train on the Russian team’s home ice
before the ISU Grand Prix of Figure Skating series competition in that country. The
Skate America competition is Saturday and Sunday, it will air on NBC on Sunday at
11:30 a.m.